The stats
Content pieces: 2
Influencers: 1
Gallery
To celebrate the exciting collaboration with Marvel, Pandora wanted to create a wave amongst the superhero fanbase and promote the new special edition Marvel jewellery line. Due to Life Lynx’s Influencer member Rebecca Seals having both a lifestyle and superhero audience, she was the perfect fit for this campaign activation.
Experience
The Universe
The campaign ran over two parts, which featured Rebecca attending and recording content at a Marvel x Pandora launch party in L.A. Throughout the event Rebecca was able to sample the range of jewellery, whilst also engaging in contextually relevant activities. Rebecca was able to share all of the content captured at the event through her IG Story channel.
The second element of the campaign featured a traditional content piece on her Instagram feed, where she produced a Black Widow transition cosplay that showcased the Marvel x Pandora product.
We’re better together
Let’s connect the dots. Tell us about your next campaign you’re keen to zhuzh up!